April 2, 2018

How Interactive, Real-Time Apps Have Changed Conferences for the Long-Term

Elin Warfvinge

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Once upon a time, conferences were a time for bored event-goers to drift off to sleep while a host would drone on, possibly for hours. Today, that is a thing of the past, thanks to modern conferences often integrating event apps. These advanced applications and real-time apps allow for the audience to be able to interact during the conferences, answering things like polls and trivia, and giving their two cents during the conference.

This helps keep participants involved and engaged in the conference, making it easier to enjoy the conference and remember the information that is conveyed during it. Are you still wondering what real-time apps have to offer to the future of how we hold conferences? Here are some of the biggest ways they have changed conferences in a way that looks like it will last for the long-haul.


#1 – Provide Attendees with Real-Time, Up-to-Date Information

With event apps, participants can be kept up-to-date with the latest information at any time, from anywhere. Using a flexible hub, conference holders can keep all the relevant information organized in a way that is easy to navigate. This allows your guests to make the most out of every second at the conference and see everything there is to see!


#2 – Allow Attendees to Engage & Network

With event apps, attendees become active participants in a conference. With quick polls, active dialogues, open questions, push notifications, and more, your guests can stay involved every step of the way.


#3 – Provides Effective Exposure for the Brand

The brand running the conference will be able to achieve their means much more effectively with the help of an event app, by being able to increase their exposure with more success. Create an enhanced visual presence using an event app, both impressing your guests with your professionalism and innovation, as well as increasing the awareness surrounding your brand.


#4 – Increases Conference Profitability

Your conference app can be a great source to profit if you use it to create additional value for the sponsors, advertisers, and exhibitors of the event. With sponsored push notifications, ads, and splash screen, you can really increase your opportunities to make revenue at your next conference.


#5 – Harness the Power of Social Media

By now, you’ve probably heard what a difference social media can make for any organization. Well, it’s no different when it comes to conferences. Allow your conference to make a name for itself online and give it the reputation it deserves! Event apps make this easier than ever, allowing you to display real-time social media feeds across a variety of different platforms. Showcase them in your meeting app or on a display screen for all your guests to see. This helps to enhance the visual experience of your event – and shows guests what others are saying about the conference they’re attending!


#6 – Make Registration and Ticketing Easier than Ever

Allow your guests to say goodbye to the frustration of needing to keep track of a ticket. The event administration can be easier than ever with the registration and marketing features that come with an event app. Guests and hosts alike will love the end-to-end support this provides, including everything from releasing invitations, to getting participants registered, to executing the event, and evaluation after everything is said and done!

The Verdict

Event apps are changing the scene of conferences once and for all – and for the better! By allowing guests to easily navigate the conference and participate fully while they are there, they are much more likely to enjoy and remember the event. Keep things lively, entertaining, and engaging for your guests by utilizing an event app to make sure everything goes smoothly, and they remember the information you have to share.

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